Bringing in more players (sort of)

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Bringing in more players (sort of)

Post  spacekitsch on Tue Feb 19, 2013 12:36 am

I think formulating a plan to bring in more people should be the new focus of March as we try to finish February out agreeing on and implementing the new economy (and we probably don't want a huge influx of new players while that's being resolved, so let's just call this a "planning" thread)

We have a 30 slot server here but during peak hours we only get around 7-12 players. But we have a great base of dedicated, friendly players to build on! So here are some things we should probably do:

  • -More activity on the forums/other sites that list servers
    Finding players who are looking for a server like ours. No copy paste responses, just what the server has to offer (good time to mention our economy which will have been implemented by this point...) Voting up the server on ranking sites, etc.

    Additional Grief Protection
    It's a given we'll get the occasional crazy person, so perhaps we need to step up our anti-grief plugins or what have you.

    YouTube
    A whole dedicated channel is a bit far-fetched (at least, right now), but I can whip up an informative video if you all send me some of your best server pictures!

    First Impressions
    We always offer a nice welcome to new players, but offering advice on how to start up and a friendly point to a town (mayor or resident online) can help too. Spawn may also seem...confusing. So maybe we can offer some signs guiding players with that.


This is just what I have thought of so far, you can reply with ideas and opinions as well!
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Re: Bringing in more players (sort of)

Post  SovietReunion on Tue Feb 19, 2013 1:16 am

Before coming to Minecraft, I directing recruiting ops at another game: CyberNations. For the group New Pacific Order, we amassed - at our peak - about 1100 members. Our strategies adopted some of these policies:

Graphics: nothing sets you apart like great graphics. For the NPO, we developed a multitude of graphical strategies: from symbols (flags, emblems, medals) to forums (icons, badges, forum sigs, avatars). These allowed for us to develop a more unique community, civil religious elements, and for the NPO to be taken seriously after our establishment in 2006.

Check some if out here: http://cybernations.wikia.com/wiki/New_Pacific_Order

Inclusiveness: developing a community that encourages people to participate is one that retains the most members for the longest amount of time. Projecting a sense of power into the common member allows for them to assume that they make a difference and hold responsibility to the group. I proposed doing this in developing the General Congress -- the next step now it just to promote it.

Standardization: recruiting can be a massive operation over several websites and formats. The key is to keep it uniform in its objectives. We need to develop a method for us to post on other forums, social networking sites. A common message or poster to place in dozens of places will attract attention and brand recognition -- basic marketing.

Location, Location, Location -- clearly concentrating our effort on YouTube will be extremely difficult. Why? Well, let's consider the environment of YouTube: videos are difficult to produce, difficult to gain viewers, and difficult to have it stand out among tens of thousands of other Minecraft videos. Let's face it, YouTube is too saturated with better Minecraft content than for what we could offer. Becoming viral isn't something that you try to do, it just happens to random things.

What then do I propose? Using things like Tumblr, Twitter, and Minecraft forums. We need to create stellar graphics, posters, and topics to attract people over here. How we present ourselves on the server or on our forums (for which, I recommend InvisionFree, like for what I did for my previous server: http://z15.invisionfree.com/MCommune/index.php?) is easy.
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Re: Bringing in more players (sort of)

Post  Endermanslayer66 on Tue Feb 19, 2013 4:47 am

This all sounds great and I would like to add one more to the list here.

Player Retention:
One of the major problems we have faced here on the server is obtaining dedicated players. The percentage of players who joined us before and shortly after release who are still with us today is somewhere in the neighborhood of maybe 25%-30% and we can see this in large towns that rarely have any members present.

One of the "turn-offs" when it comes to Minecraft servers is there never being any players on. If we can get more dedicated players, more people will feel compelled to stay etc.

I think the other focus points you guys have brought up are spot on when it comes to where we need to invest our attention over the next month. I propose we set up a formal agenda which lists all of these focus points and outlines a timeline for their completion.

Ender
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Re: Bringing in more players (sort of)

Post  spacekitsch on Tue Feb 19, 2013 6:37 pm

Endermanslayer66 wrote: I propose we set up a formal agenda which lists all of these focus points and outlines a timeline for their completion.
Ender

I wish there was an agenda for all the things that need to be completed for the server. Maybe it's just me... I like things organized and listed. Heh.
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